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If You Build It (a Website), They Will Come (and Learn About Work-Based Learning)

Submitted by pgaleoto on Mon, 12/10/2018 - 22:28

When you’ve got a lot of information about work-based learning to share with diverse audiences throughout the state of Nevada, you need a well-designed, hard-working, robust website. For The Governor’s Office of Workforce Innovation for a New Nevada, the hard-working, creative marketing agency that built that website was the Estipona Group.

EG Rewind: David Branby, Purveyor of Margaritas and Memories

Submitted by pgaleoto on Tue, 03/27/2018 - 11:07

In 1999, David Branby joined a six-year old upstart advertising agency named Envision, run by a cheeky 26-year old named Edward. Hijinks ensued.

In this episode of EG Rewind, we take a jog down memory lane with David, one of the Estipona Group’s early Creative Directors.

The two reminisce about how David got his suitcase (er, foot) in the door, road trips, Friday afternoon margaritas and lots of great creative work done on behalf of clients.

Take a listen.

 

Client Spotlight: Rollin' Loud and Proud with M2M Datasmart

Submitted by pgaleoto on Tue, 02/06/2018 - 17:58

Smokey and the Bandit. Convoy. BJ and the Bear. Estipona Group.

What do these all have in common? They all have something to do with truckers, duh. And while we at the Estipona Group never thought we’d be working in the trucking industry, this is one of the coolest parts of our jobs: getting to dabble in all sorts of industries — without actually having to do the actual (and usually tough) work of the business.

Why I'm Grateful I Bombed My Last Interview

Submitted by pgaleoto on Wed, 01/24/2018 - 18:56

I was 23 years old and fresh out of college. With a business degree (marketing focus) and a minor in journalism (advertising focus) under my belt, I had big hopes and even bigger dreams.

That was before the period I call my “Six months of 20 rejections.”

That’s right, within half a year of graduating, I received approximately 20 rejections from agencies, corporations and non-profits. I had been told “no thank you” so many times that I almost lost my spirit.

But anyone who has spent time with me knows I’m a fairly optimistic person.

Getting Nevadans Stoked on STEM

Submitted by pgaleoto on Thu, 01/11/2018 - 15:37

Do you know why we love our clients? Well, among the many, many reasons: working with them makes us smarter.

Let’s take a look at OSIT for example. The Nevada State Office of Science, Innovation and Technology (OSIT) has a mission to inform students, parents and educators about science, technology, engineering and math education (STEM) and encourage careers in those fields.

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