Utah Monolith, Guerrilla Marketing Stunt?
We’ve seen them before: IHOP is changing its name to IHOB, aka the International House of Burgers. Domino’s is delivering pizzas using reindeer. The mere existence of those ginormous cellophaned Easter baskets that look AMAZING, but are actually just full of plastic grass, Styrofoam, crumpled up butcher paper and crap.