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Challenge accepted! Finding creative marketing solutions in the world of COVID

Submitted by pgaleoto on Mon, 06/15/2020 - 13:10

Hold one moment please: Our team and client are currently performing an obnoxious happy dance around our respective home offices.

OK, we’re back. Thanks for waiting.

Why are we celebrating? We just completed a 90-second video, in two languages, for a brand new client we’ve never met in person, on a sensitive subject, during a pandemic with full lockdown.

So, yeah, we’re feeling the need to dance like no one is watching. (Because, let’s be honest, no one is watching.)

Social Distancing at Work: Tips for Transitioning to Working from Home

mikalee's picture
Submitted by mikalee on Fri, 03/13/2020 - 13:51

Update: We've all been working from home for a few weeks now (well, TBH, we've been doing it for the past 11 years), so join us April 8 at 3 p.m. for an NCET webinar called "Next-Level WFH Tips: Creativity & Collaboration." Stay tuned for the link. In the meantime, below, read more insights about working from home provided by our team of remote employees.

Happy Birthday to Our Bouncing Baby Website, Just the Positive!

mikalee's picture
Submitted by mikalee on Thu, 02/27/2020 - 12:55

As we begin year 2 of, the Estipona Group asks you for one thing: to continue seeking out and shining a spotlight on all that is positive in our spectacular community of Northern Nevada.just the positive year-in-review

Last February, we at the Estipona Group made a big request: We asked you to embark with us on a journey to embrace the positive in ways our community hasn’t done before.

Let’s Bring Humanity Back to the Digital Age

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Submitted by mikalee on Wed, 10/30/2019 - 17:13

Think for a moment about all of the tools we have at our disposal that serve to replace the need for interpersonal, face-to-face conversation. Ironically, some have names like Siri and Alexa that sound like they might be close personal friends. Others are more subtle, like the fact that you can answer your door through your Ring without the need for physical proximity or order groceries with a single swipe of an app.

Upcoming Events: Estiponies in the Wild

Submitted by Anonymous on Wed, 08/28/2019 - 13:35

NCET Biz Bite Luncheon: How to Train Your Brain for Success with Mikalee Byerman

How many times have you entertained this thought: If only I were smarter or more talented, I could be more successful. And if I were more successful, I’d be so much happier.

But guess what? Research shows that only 25% of job success is based on IQ. An overwhelming 75 percent of job success is predicted by your sense of optimism, social support and your ability to see stress as a challenge instead of a threat.

Celebrating 10 Years of Virtualness (Virtuality? Virtualhood? Virtualosity? Nevermind — You Get It.) 

mikalee's picture
Submitted by mikalee on Thu, 05/09/2019 - 12:27

Today we celebrate 10 years of being a high-performing virtual agency, one that allows us to free our creativity, work collaboratively  and pass the savings along to our awesome clients.  

Ten years ago today, something spectacular happened to the Estipona Group. 


Mikalee Byerman
We know, we know — you expect the sarcastic, slightly scoff-y response from us to the question in the headline. But I was immediately shot down by my positivity-focused colleagues when I initially
Edward Estipona
smoke-free truckee meadows
CEO Edward Estipona talks about why supporting 100% smoke-free bars and casinos in Northern Nevada makes sense — now more than ever before. 
Paige Galeoto
Hold one moment please: Our team and client are currently performing an obnoxious happy dance around our respective home offices. OK, we’re back. Thanks for waiting.
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